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Source: frida

The Oscars rejected this postpartum ad for being too 'graphic' when it's just being real


Childbirth isn't nearly as glamorous as the movies would have you believe. Neither is recovery, with many women passing blood clots the size of golf balls during their postpartum recovery. But while it may all seem rather horrifying, we don't exactly consider the process to be "graphic" because it's all part of human nature. 

But Frida Mom, a company that sells products for women after they give birth, is alleging that ABC and the Academy Awards rejected their Oscars ad for just that reason. In an Instagram post sharing the ad, Frida Mom explained: