Gucci jumps on 'Gucci Challenge' that makes fun of how it dresses its models
By Mark PygasUpdated
Gucci has been mocked in the past for taking fashion to some interesting places. And now, TikTok is in on the action. If you haven't seen the viral #GucciModelChallenge, then let us explain this amazing trend.
According to Morgan Presley, whom W Magazine credits as the inventor of the challenge, all you need to look like a Gucci model is a colorful turtleneck, a shirt that doesn't match, a vest, a brightly colored jacket, vinyl pants, a miniskirt, headscarf, sunglasses, clear heels, socks, and pink lipstick.
@morganpresleyxoY’all asked for another one so here we go ❤️🧐
♬ original sound - morganpresleyxo
@benblue01Reposting cause Gucci hasn’t given me a modelling contract yet 🤭💅🏻 ##guccimodelchallange ##thatshot ##outfitideas ##highheel
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Honestly, they're all very accurate.
@adena.popOh Gucci! if you are watching this please let me model for you 💙 ##GucciModelChallange
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And now, Gucci has fully embraced the meme by reposting some of their favorite videos to their own TikTok. Gucci also explained that the featured creators will also take part in a future project.
"Gucci’s new video project for TikTok will feature talents that took part in the #GucciModelChallange," the company explained on social media.
@gucciGucci’s new video project for @tiktok will feature talents that took part in the ##GucciModelChallange including @thvmxxs . Voice by @morganpresleyxo
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@gucciCelebrating the ##GucciModelChallenge—created by users to recreate Gucci-inspired looks with their clothing. @iblamepraise Voice by @morganpresleyxo
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@gucci@orynbassaranel from the ##GucciModelChallenge, will take part in a new project launching soon on ##Gucci’s ##TikTok. Voice by @morganpresleyxo
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@gucciCelebrating the ##GucciModelChallenge created by users on @tiktok . Seen here is @seannaltman . Voice-over by @morganpresleyxo ##AlessandroMichele
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@gucci@itsfionatho will be part of Gucci’s upcoming project for @tiktok with users who participated in the ##GucciModelChallange. Voice by @morganpresleyxo
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@gucciA video by @poison.ivyyyy to celebrate the ##GucciModelChallenge created by users on @tiktok . Voice by @morganpresleyxo
♬ original sound - gucci
It's nice to know that Gucci knows how to take a joke.
