efaeffffadc
Source: tiktok

Gucci jumps on 'Gucci Challenge' that makes fun of how it dresses its models

By

Sept. 17 2020, Updated 9:09 a.m. ET

Gucci has been mocked in the past for taking fashion to some interesting places. And now, TikTok is in on the action. If you haven't seen the viral #GucciModelChallenge, then let us explain this amazing trend.

Article continues below advertisement

According to Morgan Presley, whom W Magazine credits as the inventor of the challenge, all you need to look like a Gucci model is a colorful turtleneck, a shirt that doesn't match, a vest, a brightly colored jacket, vinyl pants, a miniskirt, headscarf, sunglasses, clear heels, socks, and pink lipstick.

Article continues below advertisement

Honestly, they're all very accurate.

Article continues below advertisement

And now, Gucci has fully embraced the meme by reposting some of their favorite videos to their own TikTok. Gucci also explained that the featured creators will also take part in a future project. 

Article continues below advertisement

"Gucci’s new video project for TikTok will feature talents that took part in the #GucciModelChallange," the company explained on social media.

Article continues below advertisement
Article continues below advertisement
Article continues below advertisement

It's nice to know that Gucci knows how to take a joke.

Advertisement

Latest Culture News and Updates

    Opt-out of personalized ads

    © Copyright 2024 Megaphone. Megaphone is a registered trademark. All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.